The 6th Annual Interactive Day San Diego, or #IDSD as it was referred to on Twitter, was a huge success.  The all day event sponsored by the San Diego Ad Club, set a record in  attendance with 420 attendees, nearly doubling the 250 from last year.  Maybe it was the iPad raffle?  Although with speakers [...]

One of the largest mistakes companies who utilize social media are making is not integrating social media marketing into existing activities. What are you doing already that you can integrate social media into? Let’s get real; it’s 2010 and it’s now necessary to have a mobile device that lets you accomplish what your computer can. [...]