March 2nd, 2011 - Has beer advertising finally changed for the better?
Beer is social, but can it be combined with social media & dogoodery? We find out.
No longer can consumers relate to beer advertising with yellow, fizzy beer, frog commercials, and lame billboards. New Belgium Brewing Company is one case where giving your fans a chance to get involved and feel integrated [...]
January 25th, 2011 - From 0 to 600 Million Friends in … 40 Years? The History of Social Networking from Beginning to Now
Social Networking has come a long way in the last few years. For example, Facebook received a ton of press after surpassing Myspace’s 260 million user volume mark in 2008. Now in 2011, the social networking site has over 600 million users. That’s quite a leap in just 3 years time! But did you know [...]
January 14th, 2011 - FDA to Start Regulating Social Media
The FDA through its Division of Drug Marketing, Advertising, and Communications (DDMAC) are set to release a set of guidelines and rules for biotech and pharmaceutical companies regarding the use of social media marketing. The DDMAC “has been researching draft guidance topics on the following issues related to Internet/social media promotion of FDA-regulated medical products:
Fulfilling regulatory requirements when [...]
January 13th, 2011 - Top 6 Social Media Stories of 2010
1. In Your Face! Facebook Dominates the Web, Theaters and News Publications in 2010. Topping the 500 million user mark just 6 months into the year, the sheer size of the Facebook community is larger than most countries. Likewise, the film “The Social Network,” which stars Jesse Eisenberg, has received similar accolades. The film has [...]
September 20th, 2010 - Swinerton >> project details here
Focus – Stronger Web Presence and Brand Awareness
About the Client – Swinerton Incorporated is a commercial construction leader, providing outstanding services across the West. The company has consistently been ranked among the Top 25 General Contractors in the U.S. (by Engineering News-Record Magazine), and ranked among the Top 10 in a wide range of categories, [...]
August 30th, 2010 - What’s On My Plate: Inspired by Chris Brogan
When’s the last time you stopped and wrote down all of the projects on your plate. I was recently inspired by Chris Brogan’s post.
President of gWAVE Consulting – marketing agency with 9 active projects and accepting new clients.
President / CoFounder TapHunter.com – a craft beer search engine, iPhone app and community in 6 cities.
Planning [...]
August 30th, 2010 - Shock Factor: Google continues to dominate Search
Search continues to be dominated by Google. Bing, Microsoft’s attempt to gain market share, barely even makes a dent. As a side note, I still “google” people and businesses. Never once have I “binged” someone.
Source – NetApplications.com
July 29th, 2010 - Hot off the Desk(top): Cargoh.com
Cargoh.com, the Social Marketplace, allows artists, musicians, designers, and other creative types to build an online presence. From there, they can show and sell their work, network and build a community.
July 7th, 2010 - Who’s Doing it Best: NBC!
NBC is presenting a new network loyalty program where social media is the star. It’s called Fan It, and it is a social media platform that is integrated with myNBC (which is NBC’s online community dedicated to the fans), Facebook, Twitter, MySpace and Foursquare. Fan it rewards its users for promoting, interacting with, and discussing [...]




