So if you are one of those companies or businesses who’s been decreasing your 2009 marketing budget – think again.

How to win during a down market?

•           2009 10% of all US ad dollars will go online

•           Internet is 20% of overall media consumption in the US

•           US advertisers invest only 7.5% of their budget online

Tremendous potential for marketplace growth. Ask yourself, what are your competitors doing? Are they decreasing their marketing dollars.

The key is to focus your marketing dollars on true and sound ROI campaigns.